Writing Exhibition Proposals
ON DEMAND
I believe that art must be seen in person in order to be fully appreciated.
In fact, I believe that your art is incomplete until others experience it. Live and in person.
Since you probably don't want to open your studio doors to strangers for long periods of time, you need venues to show your work so that people can interact with it and, we hope, purchase it.
And because the venues don't always seek you out, you must find them.
If you're waiting for the knock on the door, I wish you oodles of good luck. If you're ready to be proactive …
Writing Exhibition Proposals is about taking charge.
You might write an exhibition proposal for …
Non-profit Organization | Retail Space | Library | Business Lobby
Or … or … or…. Your options are limited only by your imagination.
This is for you if you are interested in learning to write exhibition proposals for non-profit spaces or non-art spaces.
I'll walk you though the following.
- When and why to write an exhibition proposal (and when not to)
- Who to send your proposal to (and who not to)
- The 2-part structure of an exhibition proposal (and where to begin)
- Etiquette for approaching venues
- The role you play as curator of the exhibition and how to start selecting work
- The 4 key sections of an exhibition proposal
- 3 items to include that will make your proposal stronger

The proposal you helped me with went over very well. The venue has accepted our proposal and we are scheduled to have an exhibition next year. In fact, they liked our proposal so much that they want to use our proposal as a “how to” example for other artists wishing to submit.
Yay! Big thanks Alyson. I couldn't have done it without you!—Jill
Need to learn how to write an exhibition proposal?
I will walk you through the process.
We won’t cover proposals for commercial fine-art galleries or museums. I’ll tell you why proposals aren’t for those spaces during the session.
Writing Exhibition Proposals is just $40 $30*.
On demand, introductory price discount. Start immediately!
INCLUDES



VIDEO WORKSHOP
TRANSCRIPT
BONUS EMAIL TEMPLATES
Want to rewatch portions? Speed it up? Slow it down? No worries.
Watch again and again or download and keep forever.
We catch things in writing that we might miss when we hear or see it.
I give you my complete set of edited notes, which is easier to read than a transcript. It gets right to the point.
Use these email templates to inquire about …
- Exhibition opportunities at a restaurant, bank, or other public space
- A venue's programming
- Opening a dialogue
Everything is yours to download and keep forever!
Writing Exhibition Proposals is just $40$30.
On demand, introductory price discount. Start immediately!

Hi. I'm Alyson Stanfield.
For many years I reviewed artist and exhibition proposals when I worked at various art museums.
I'm sure some things have changed since then, but the basic information you need to include in a proposal haven't. The venues still have the same spaces and require the same information.
I'm the host of The Art Biz podcast, author of I'd Rather Be in the Studio: The Artist's No-Excuse Guide to Self-Promotion, leader of the Art Biz Connection community of ambitious artists.
I love to work with clients with a growth mindset who challenge themselves with increasingly prestigious goals.
Is that you?

FAQs
- The video recording of the previously recorded live workshop
- Transcript
- Worksheet
- Bonus Inquiry Templates
If you are unhappy with your purchase of a live or recorded online workshop, you may request a refund within 7 days of your purchase date. No questions asked.
You have access to the recordings, transcript, and worksheets forever because you can download everything!
You can watch the recorded lessons on any device that is connected to the Internet.
If you decide that you would like more guidance and support for your content plan, you will be invited to join Create Opportunities and receive a $30 credit for your enrollment in this program.
Writing Exhibition Proposals is just $40 $30.
On demand, introductory price discount. Start immediately!