Alyson Stanfield | Art Biz Success
Alyson B. Stanfield | ART BIZ SUCCESS

Cool. You made it. Been waiting on you.

Thanks for stopping in to look at my online programs.

I mean it. You have a lot of options these days, and I'm thrilled you were persistent enough to click and find your way here.

It's okay if you don't know where to begin. You are not alone.

There's a lot available to you on this site, so let me see if I can help you decide. I've broken down the categories into a current featured program and these three options.

  • A 1-year intensive for a solid business foundation
  • Shorter 3-month classes on focused topics
  • Bite-sized 2-hour to half-day programs when you teach or present online

There is also my ongoing community membership.

Check out this comparison chart of program features

If you still aren't sure, there are a few questions for you at the bottom of the page. Happy to help!

With gratitude,

Alyson Stanfield


Magnetic You Live Sessions begin June 3, 2021

Attract more of the right people to your art.
Improve your marketing materials from top to bottom.

Join Us!

1-Year Intensive

You're all in. 100% commitment to your art business.

You are starting to get serious and are ready to dedicate time and energy to whatever it takes to build a successful art business and career. You know this doesn't happen overnight, but you're committed, so it doesn't matter.

You need time, strategies, and a community of support. I've got your back in my signature program that serves as a strong foundation for any artist's career: The Art Career Success System.

Swirly Yellow Line

3-Month Classes on Focused Topics

Your art business could use a little boost right now. For too long you have neglected a particular aspect of your business and you know it's holding you back. No more!

I have 4 concentrated studies on a particular focus area that you can dive into on your own time. Each program contains 6 modules and should take a couple of months if you, ahem, work on it consistently. And get this: They include a 3-month membership in our community full of generous, ambitious artists like yourself.

Increase Your Art Income | Art Biz Success
  • Get organized once and for all.
  • Set goals to guide you to success.
  • Find new venues for showing and selling your art.
  • Create a plan to increase your income.


Professional Artist Presentation | Art Biz Success
  • Improve your artist statement dramatically.
  • Polish your bio and about page.
  • Streamline your visual branding.
  • Become your best advocate with the right words.

(Live sessions start June 2021)

Consistent Social Media | Art Biz Success
  • Generate over 100 ideas for your posts so that you're never at a loss for words.
  • Improve the quality of what you share online and in emails.
  • Connect strategically with your best prospects.
  • Schedule 6 months of content in your new editorial calendar.


Grow Your Email List | Art Biz Success
  • Organize and segment your list to make it more useful.
  • Define immediate steps for engaging collectors and students after they purchase from you.
  • Expand your network and attract more people to your email list.
  • Create a system to follow up with opportunities, students, and sales.


Swirly Yellow Line

Bite-sized Learning (for teaching and online presentations)

You are new to Zoom and video conferences.

There's life before Zoom and after Zoom, right? And you don't want to be one of those people who is used as a bad example for how NOT to show up on a video conference.

I teamed up with presentation coach Gigi Rosenberg for this one.

Introducing Yourself Online | Art Biz Success
  • Learn 2 most important things to include in your introduction.
  • Get those tips for looking and sounding your best on camera.
  • Discover how to connect with a virtual audience when you can't see them.
  • Know when to end your introduction. (It's a real problem when you talk too much online!)


You teach.

When Covid hit, I jumped into action to help instructors pivot from in-person to online learning.

This isn't really new news. Many of our lessons in the Art Career Success System (top of page) offer adapted versions for teachers. But I found a few things that were lacking previously. These programs are just $37!

Teaching Art Online Summit | Art Biz Success
  • Look behind the scenes at various learning platforms and how artists are using them.
  • Become better informed about which learning platform is right for you.
  • Discover price points that are working for the presenters and how much of their income is from teaching online.
  • Find out how artists are serving their students.


Sales Page Blueprint for Artists | Art Biz Success
  • Discover the 17 (!) sections of effective sales pages and how to write each part.
  • Learn the 3 biggest mistakes artists make on their course sales pages.
  • Download a sales page template that is easy to repeat for each new course you create.
  • Get a bonus report that helps you ask for and craft compelling testimonials.


Swirly Yellow Line

Check out this comparison chart of program features

Oh no! Still not sure?

Tell me a few things about yourself and I'll point you in the right direction.

  • No site? Please type in http://www.nosite.com
  • Ready for the Questions?

  • On a scale of 1-5, with 1 being "I suck" to 5 being "I'm nailing it!", how would you rate the consistency and output of your studio practice?
  • On a scale of 1-5, with 1 being "It's embarrassing" to 5 being "I'm getting there!", how would you rate how you feel about your current income and prospects for more income?
  • On a scale of 1-5, with 1 being "What's marketing?" to 5 being "I love sharing my art!", how would you rate your comfort level with marketing?
  • What are your marketing and business strengths? Consider the following: Social media (can be specific), bookkeeping, exhibitions, sales, video, using your email list, 1-on-1 relationships, growing your email list, etc.
  • Where do you feel most challenged in your art business? Anything else you want to share?
  • Hidden
    I value my time and I encourage my clients to do the same. Before I respond to you, I need to be assured that you have reviewed all of the details about the options I shared above.
  • Next Steps

    After you click Submit, you will be taken to a generic Thank You page and your submission will magically appear in my inbox. I'll contact you with our next steps. Thank you so much! - Alyson
  • This field is for validation purposes and should be left unchanged.
Development Alchemy + AIM