PLAN
to increase
your
income.
You probably wouldn't mind making more money, but if you're like most artists, you don't think you have any control over your income.
Not true!
You can actually plan to earn more, and I'm going to show you how in this in-depth workshop that uses my proven Income Accelerator method.
The MONEY PLAN
an Artist Success Workshop for
Accelerating Your Income
Catch the replay!
> Watch short video for overview
- You understand the importance of financial savvy.
- You get that opportunities happen as a result of being proactive.
- You know that a plan—along with a system to help you follow up—will help you take action.
- You probably don't carve out time to make a money plan on your own, and, if you do ...
- You might not know where to begin to make a plan to increase your income other than just "do more."
👍 The Money Plan is ...
Customized by you and for you. It wouldn't make sense as a plan for anyone else.
A clear look at what has made you money in the past.
A realistic, though hopeful and challenging, blueprint for increasing your income in the future.
A tool you can use repeatedly without fear of it being outdated.
👎 The Money Plan is NOT ...
One-size-fits-all. I will ask questions that lead you to find answers for your special circumstances. I can't feed you the answers, but I'll do my best to help you discover what is right for you.
A catch-all answer to all of your financial woes. You'll have the blueprint, but you must implement it. You must tune in to what serves you best.
And … The Money Plan is not a marketing plan. You will be invited to join the Create Opportunities Challenge starting September 26, which could provide strategies for implementation of your plan. Create Opportunities includes The Money Plan, so consider that when you decide which option to sign up for.
The Money Plan isn't about being greedy. It's about being financially aware and making informed decisions for your well-being.
Your workshop was nothing like these and a wonderful, productive experience. Not overwhelming at all!
I went from skeptical on the first day [of the Artist Planning Sessions] to completely loving your methods and systems by the last day. I walked away from it with a plan in hand and a fresh, I can do this attitude.


Your money plan will include ...
- Gathering data from past income sources. Analyzing the data you have collected to discover trends, gaps, and happy surprises
- Setting a challenging income goal that's based on data and in reality.
- Acknowledging your schedule and the possibility that you might have to move things around in order to meet your goals.
- Making a schedule to stick with your plan and hold yourself accountable.
What you get in The Money Plan success workshop.

RECORDINGS OF LIVE SESSIONS
- Live sessions were available at an earlier date, but you can still have access to both sessions.
- A complete walkthrough of how to create a plan to increase your income.
- Recordings in audio and video.
- My complete notes (better than a transcript)

COMMUNITY
Join the Art Biz Success community through October 16.
This is where you can connect with other Money Planners, ask questions, and find like-minded artists.

OFFICE HOURS
I'm happy to offer mini coaching sessions to discuss your plans and answer any questions during open hours.
Office hours were recorded and are now available to all.
In your money plan, you will …
- Set an income goal that is both challenging and realistic.
- See clearly how you might be able to reach that goal.
- Look closely at what has made you money in the past and how that might change in the future.
- Decide what is no longer serving you.
- Commit to the changes that will help you increase your income.

Just identifying my projects on paper and then listing out the tasks required for each really helped clear my head. Then applying the project approach with a paper schedule and task list was huge.
I now have a solid plan of attack for my ambitious projects. Several people close to me have commented about how focused and energetic I’ve been since putting my plan into action.

Come Tuesday OR Wednesday to create your Money Plan and Thursday to ask questions and get feedback.
Tuesday September 12
LIVE WORKSHOP
CREATE YOUR MONEY PLAN
Session 6-8 pm Eastern Time (New York)
If you have done the prep work in advance, by the end of these two hours you will know (1) where, exactly, the money from your art is coming from and (2) where your time is best spent when you want to increase your income
Massage your plan over the next couple of days and get more clarity during my open office hours on Thursday.
Wednesday September 13
LIVE WORKSHOP
CREATE YOUR MONEY PLAN
Session 12-2 pm Eastern Time (New York)
< Same as Tuesday's session but at a different time. You get to choose the session that works best with your schedule.
Thursday September 14
OPEN OFFICE HOURS
5-6:15 pm Eastern Time (New York)
Drop in for clarity about your Money Plan. Ask questions and get my best answers.
Recorded and available to all as soon as possible.
Hi. I'm Alyson Stanfield.
I appreciate your reading this far on the page. 😉
The Money Plan blends the Income Accelerator that I've been teaching for more than a decade with the popular Artist Planning Sessions. Don't just make a plan. Make a plan to make money.
I'm the author of I'd Rather Be in the Studio: The Artist's No-Excuse Guide to Self-Promotion, leader of Art Biz Connection community of committed artists, and host of The Art Biz podcast.
I love to work with clients with a growth mindset who challenge themselves with increasingly prestigious goals.


MY GUARANTEE
I cannot promise that you'll make thousands of dollars or land a prestigious solo show. However, I do promise that if you do this work, you'll have clarity around how to better equip yourself to increase your income.
Ethical Marketing
In 2021 I took The Ethical Move pledge to run my business with the highest level of ethics. This means …
Rounded pricing
Fair and generous refund policy
No fear-based marketing
No outrageous claims for transformation just because you buy from me
Very low finance fees for payment plans (well under 10%)

Choose The Option Right for You
THE MONEY PLAN SUCCESS WORKSHOP
$90
September 12 or 13
Create a realistic but challenging plan to increase your income. Get everything described on this page and in the FAQs below.

CREATE OPPORTUNITIES CHALLENGE LIVE
$360
Starts September 26. Details.
Get both the mindset training and success workshop AND join us for the rest of the year to create opportunities for your money plan.

Confused about which is right for you?
Read the FAQs.
FAQs
The Money Plan success workshop includes:
- How to Ask for More Money mindset training ($20 value) recorded
- Live session (September 12 or 13) + Office Hours Q+A (September 14), recordings (audio and video) – Recordings only after September 13
- Prep material (which will be so helpful for you to do in advance)
- Workbook, Income Accelerator spreadsheet, Income Acceleration Power Hour worksheet
- My full notes (almost transcript)
- Membership in the Art Biz Success community forum through October 16
- $50 credit toward the Create Opportunities Challenge that starts September 26*.
*NOTE: If you sign up for the challenge separately, there is no credit. It's a better deal because you end up saving $40 to sign up for it all at once.
You have access to the recordings, transcript, and worksheets forever because you can download everything!
The Create Opportunities Challenge includes all of the above. Please see the Create Opportunities Challenge for all that is included in that program.
To get personal feedback on your money plan …
We hope you'll post questions to the community forum, where I am actively engaged, so that we can all benefit from the dialogue.
I am also holding open office hours on Thursday (see details above) and you can drop in anytime for my input on your plan.
If you are interested in a private consultation or coaching, please email me directly.
You can watch any recordings and replays on your device whenever you're online.
We use Crowdcast for The Money Plan sessions (best on Chrome browser, doesn't work on Safari).
We use Zoom meetings for the live impact sessions and community gatherings.
You will be invited to join the Create Opportunities Challenge Live, which begins September 26. If you join after The Money Plan, you receive a voucher for $50 off the $360 investment.
If you join the Create Opportunities Challenge before The Money Plan, you receive both and save $40.
If you are unhappy with your purchase of this live online workshops or its recorded version, you may request a refund within 21 days of the live program or of your purchase date, if purchasing the recording later. No questions asked.
This won't be offered again in 2023.
Watch for a different success workshop in January.
I wanted to give you options, but that might cause confusion. Here's the deal.
You can purchase the $20 mindset training, How to Ask for More Money for Your Art, on its own. It's included with the other two options.
When you register for The Money Plan on September 12 or 13 ($90), you also receive How to Ask for More Money for Your Art, which you can attend live on August 30 or catch the replay.
When you enroll in the Create Opportunities Challenge, you receive all of the above and more. Read details.
MINDSET TRAINING ONLY
$20
Wednesday, August 30
How to Ask for More Money live workshop is included in the other two options here, or you can purchase it by itself for just $20. (More details)

THE MONEY PLAN SUCCESS WORKSHOP
$90
September 12 or 13
Create a realistic but challenging plan to increase your income.
Get everything described on this page and in the FAQs below.

CREATE OPPORTUNITIES CHALLENGE LIVE
$360
Starts September 26. Details.
Get both the mindset training and success workshop AND join us for the rest of the year to create opportunities for your money plan.

BE THE FIRST TO KNOW
Get a seat at the live session and the prep material.
REGISTRATION OPENS AUGUST 8