I built Art Biz Success by creating content on a blog (2004), social media (since 2007), and a weekly newsletter for more than 16 years.
I believe that sharing valuable content is still a viable (and authentic) way to grow a business. Especially for artists like you who have a visual “product.”
Creative Content Camp is for artists who think they don't have anything to say. You'll be shocked at how much is inside of you just waiting to come out.
I’ve been sharing of my artwork, art life, and art environment much more, which has resulted in more followers, likes, shares, comments, and even more in-person comments. I've begun writing more and I sent out a newsletter (long overdue) with more confidence that I do have something to share and that people are really interested.
I've begun using an editorial calendar, mind map, Evernote, and a lot more hashtags. There are a few more frontiers for me to explore but I have so much more energy and confidence that I am on the right track.!
Have dedicated time to do the work you know needs to get done.
Remain top-of-mind to your followers.
You will have at least 100 fully-formed ideas for your online updates.
Since taking Creative Content Camp, we have been blogging regularly and sending a newsletter every month. Our numbers continue to grow.
And by being intentional about posting on Facebook regularly – and including it in my editorial calendar – we've seen a HUGE increase in Facebook reach and first time visits to our website. With the editorial calendar in place, I'm not so frantic and just running from one thing to the next. We have a plan in place to promote our art and we're excited for the future
At Art Biz Success, we know that you want to build your confidence as an artist. In order to do that, you need to gain recognition and sell more art. The problem is, you don’t know where to begin. There are so many options that it’s easy to get overwhelmed.
One of the least expensive ways to do this is also one that takes a lot of time and energy. And you have only so much time and energy. You want to save most of it for your art.
In Creative Content Camp, Alyson Stanfield, founder of Art Biz Success, walks you through a process for developing content ideas that will make it easy to share (authentically) for months to come.
The focus is on YOU creating new content (ideas!) and having the time, space, and support to do that. I will give you guidance, but will not offer how-to tech instructions for using a platform. You need to know how to use each platform that you choose (be it Facebook, Instagram, Twitter, etc.) before you begin the class.
We know that it's not fun to spend even more time on the computer. We won't lie. You're going to need to spend a bit of time here for Creative Content Camp. But the goal is to systematize your content so that you don't have to think too much about it in the future. You won't worry about cramming to upload text or write something pithy. You will already have it in place.
(video, audio, transcript)
And one long one (approximately 5 hours total)
THIS IS AN INDEPENDENT STUDY. Alyson personally coaches you through these 6 modules in recorded on-demand videos that show you exactly how to build a library of image, post, and article ideas that will free you up for more studio time. You’ll complete assignments and simple but powerful worksheets that will be used (and reused) as building blocks to help you gain confidence as you go after your dreams.
13 Types of content you can create. How to use a mind map to generate content ideas, where to find content, and how to store your brilliant ideas.
You have your art to show off in the visual world of the Internet. We'll look at all possibilities of your art and how you might share it.
The world is fascinated by what you do. Imagine living the artist's life! Give people glimpses into your world. Complete a brag questionnaire and develop 10 ideas for stories about your art.
Identify your best prospects for connecting and learn how to use lists on Facebook to follow the right people. Make 15 active connections in 1 week.
Develop a system and schedule for 6 months of content publishing. Refine your goals for online marketing.
Bite-sized ideas to complete your content creation calendar. Leverage your content across platforms to save time. Learn how to measure your success.