Marketing. Maaaarrrrrrketing. MARKETING!
There’s something about that word that shakes us up.
Marketing is something that direct-mailers and telemarketers do. They didn’t teach marketing in art school and you certainly won’t read about it in art history books or artist biographies.
It’s the dirty deed that we all had to do, but no one admitted to in the past.
But marketing doesn’t have to make us bristle. Here are some ways for you to feel better about the M word.
Do focus on others.
Don’t beg for attention.
Don’t request action from people who don’t know you.
Don’t be greedy.
Feeling better about the M word?