How to Price Your Art

If you are confused about pricing your art, you aren’t alone.

This free guide will help you create a reliable pricing system for your work.


It doesn’t matter where you are in your art career, you’re likely to be uncertain about pricing your art. 

Take solace in the fact that art pricing is confusing for every artist I work with.  

It’s okay to be uncertain about your pricing, but it isn’t okay to not understand how art pricing works. There is some science and logic behind it. 

I developed this guide to help you take the guesswork out of the value you assign to your work. 

How to Price Your Art includes …

  • 9 factors that affect art pricing
  • 3 different, adaptable pricing methods
  • critical golden rules for pricing your art

There is no magic pricing formula that applies to every artist. But this free guide will help you develop art pricing that you can be confident in.

I want to thank you, Alyson for coaching me over the years to give me the confidence and systems I was totally lacking. It is second nature now and I praise you and tell people about you all the time. Thank you!!
Marci Rule artist | on Art Biz Success
Marci Rule

Hi! I’m Alyson.

Super happy to see you here.

I’m the host of The Art Biz podcast, leader of the Art Biz Success community and learning programs, and author of I’d Rather Be in the Studio.

I’m blessed to support hundreds of visual artists every year in my online classes, webinars, membership programs, and in-person events, which I’ve led in 27 states (remember those?).

I know you might feel overwhelmed about running a business while needing to prioritize your studio practice. I try to help by providing easy-to-follow systems to shore up your business foundation.

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