I asked my friend Gail Kana Anderson, who is a longtime museum registrar and now interim director of the Fred Jones Jr. Museum of Art, about the insurance values they require from artists who exhibit in their museum. Here’s what she said: We ask only for insurance (not retail) values since we are not in […]
Insurance value vs. retail value of art Read
The golden rule for pricing your art is . . . Start low and go from there. If you’re too high and later have to lower your prices, you appear unsuccessful and you also tick off anyone who purchased your work at higher prices.
The golden rule for pricing your art Read
I received this email from an artist who thought you might learn from the experience: A gentleman purchased 2 paintings of mine at my two local galleries, then contacted me via telephone about doing a commission. When he asked the price, I stated, “between 4500 and 5000.” Then when he came to my studio and
Iron Out the Details First for Your Art Sales Read
