Clean Your Email List to Improve Deliverability and Engagement (236)
Most artists focus on growing their email list—but what if the real power comes from trimming it? In this episode of The Art Biz, I share why cleaning your email list is essential for improving deliverability rates, boosting engagement, and building a more confident marketing practice.
Learn when it’s time to remove inactive subscribers and how doing so creates space for genuine connection and sustainable growth.
When the Art Sales Stop: 6 Areas to Investigate (235)
If your art isn’t selling like it used to—or like you believe it should—you’re not alone. In this episode, I walk you through 6 key areas to investigate when sales are slow.
These insights will help you step back, evaluate what’s working (and what’s not), and move forward with more clarity, confidence, and intention. It’s about perspective, not self-blame.
Test Your Social Media Effort
Here are some results you’re looking for from social media posts:
– More followers
– More engagement (comments, shares, likes, repins)
– More traffic to your website or blog
– More sign-ups for your classes and email list
– More sales of your art
– More joy in connecting with others*
Test Your Email Marketing and Track Your Results
In marketing your art, there are no absolutes—regardless of what you might hear from a so-called expert or influencer. Everything is a test. You don’t know what works until you try, look at results, and make adjustments.
How do you know which is right? There’s only one way to know which is the right option for you. Test and track them!
It’s Not Your Job to Worry About Adding to the Noise (233)
Tired of overthinking every post and wondering if you’re just adding to the noise? You’re not alone—and you’re not the noise.
This episode calls out the perfectionism hiding behind “quality over quantity” and reminds you what your real job is: to show up, share the work, and let the right people catch on. No false hype, no algorithm games—just honest strategy and a clear path forward for thoughtful artists.
35+ Novels With Art and Artists (2025 update)
Have you heard that reading complex works of fiction isn’t just enjoyable, it can also combat dementia? As long as we’re reading novels, why not look for ones with art and artists at the center?
This updated post, which is as much for me as it is for you, has 7 personal recommendations plus 28 that others have added to the list. Add yours!
