Alyson Stanfield, Author at Art Biz Success

Community, Kinship, and Career Stability with Malene Barnett (242)

Artist and activist Malene Barnett draws from her Caribbean and West African heritage
to guide her multidisciplinary practice.

In this conversation, she shares how she balances clay, textiles, and other mediums
while trusting the creative process. Malene also talks about designing work that holds memory, the role of community and kinship, and why artists should share their process as a way to connect.

Community, Kinship, and Career Stability with Malene Barnett (242) Read

Maybe It’s Time to Rethink Pinterest with Hayley Price (241)

Pinterest isn’t just for recipes and home décor. It’s one of the most overlooked platforms for artists to grow their visibility and drive steady traffic to their websites. Time to revisit!

Hayley and I discuss how Pinterest works differently than social media, why pins can bring results years later, and simple ways you can start using it today without adding more overwhelm to your already busy schedule.

Maybe It’s Time to Rethink Pinterest with Hayley Price (241) Read

Entrepreneurial Fatigue, Market Uncertainty, and the Case for Slowing Down with Katie Hunt (240)

Katie Hunt returns to share what she’s seeing across the creative business landscape through her 2025 State of the Product Industry survey. We talk about the uncertainty many are feeling, the impact of shifting tariffs, and why some makers are stepping away from their businesses altogether.

Our conversation touches on marketing habits, emotional fatigue, and the deeper support that’s helping creative entrepreneurs make more grounded and sustainable decisions over time.

Entrepreneurial Fatigue, Market Uncertainty, and the Case for Slowing Down with Katie Hunt (240) Read

Why Every Artist Needs a Brand Kit (239)

As an artist, you thrive on creative expression, but that same impulse can sabotage your marketing. Without a system, your materials end up scattered and confusing for collectors.

The solution isn’t more design tricks. I t’s a brand kit rooted in your identity. In this episode, I explain why identity comes before design, and how a brand kit can build trust while saving you time and energy.

Why Every Artist Needs a Brand Kit (239) Read

You Don’t Need a Gallery, You Need Conscious Connections (238)

Waiting to be discovered is not a strategy. You don’t need a gallery to succeed, you need conscious connections. These intentional relationships expand your reach, bring new opportunities, and sustain your career.

Learn what conscious connections are, why they matter more than ever, and how to start cultivating your own unique network—the one only you can build.

You Don’t Need a Gallery, You Need Conscious Connections (238) Read

Remove Barriers to Buying Your Art (237)

When buyers fall in love with your art, are you making it easy for them to say Yes? In this solo episode of *The Art Biz*, I talk about how to remove barriers in the buying process—those extra clicks, missing prices, or unanswered questions that cost you sales.

Learn how clarity, ease, and trust turn casual admirers into collectors, and challenge yourself to audit your own buyer’s journey.

Remove Barriers to Buying Your Art (237) Read

Deliver Happiness at Your Art Openings

At your opening, it isn’t only your art that’s on display—you are, too. And as the artist, you are a host of the event. Even if the gallery or venue sends the invitations and pours the wine, people are showing up because of you and your art. That makes them your guests. They’ve taken time

Deliver Happiness at Your Art Openings Read

Clean Your Email List to Improve Deliverability and Engagement (236)

Most artists focus on growing their email list—but what if the real power comes from trimming it? In this episode of The Art Biz, I share why cleaning your email list is essential for improving deliverability rates, boosting engagement, and building a more confident marketing practice.

Learn when it’s time to remove inactive subscribers and how doing so creates space for genuine connection and sustainable growth.

Clean Your Email List to Improve Deliverability and Engagement (236) Read

When the Art Sales Stop: 6 Areas to Investigate (235)

If your art isn’t selling like it used to—or like you believe it should—you’re not alone. In this episode, I walk you through 6 key areas to investigate when sales are slow.

These insights will help you step back, evaluate what’s working (and what’s not), and move forward with more clarity, confidence, and intention. It’s about perspective, not self-blame.

When the Art Sales Stop: 6 Areas to Investigate (235) Read

Test Your Social Media Effort

Here are some results you’re looking for from social media posts:

– More followers
– More engagement (comments, shares, likes, repins)
– More traffic to your website or blog
– More sign-ups for your classes and email list
– More sales of your art
– More joy in connecting with others*

Test Your Social Media Effort Read

Alyson Stanfield

Community, Kinship, and Career Stability with Malene Barnett (242)

Maybe It’s Time to Rethink Pinterest with Hayley Price (241)

Entrepreneurial Fatigue, Market Uncertainty, and the Case for Slowing Down with Katie Hunt (240)

Why Every Artist Needs a Brand Kit (239)

You Don’t Need a Gallery, You Need Conscious Connections (238)

Remove Barriers to Buying Your Art (237)

Deliver Happiness at Your Art Openings

Clean Your Email List to Improve Deliverability and Engagement (236)

When the Art Sales Stop: 6 Areas to Investigate (235)

Test Your Social Media Effort

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