Making Your List and Checking It Twice
Today’s article is short and sweet because you should be enjoying Christmas day. But . . . tomorrow it will be time to get back to work and start thinking about how you want to start the New Year. Here is an idea for finishing up 2013 and preparing for a prosperous 2014. I’m fairly certain that Santa uses a similar process to keep track of the many deliveries he must make today.
Is a Discount Really a Gift?
I’ve received a lot of emails recently from artists giving me a discount in the spirit of the season – if I buy. “My gift to you . . . because I appreciate you so much . . . is 10% off my work.” I’m not certain this is a gift, but I’m willing to change my mind. Can you convince me otherwise?
Twitter Tweekly for December 15 2013
Time for tweets you might have missed from the past two weeks. Some valuable, some reminders, and a few cheeky ones. . . .
Marketing is about finding ways to create meaning and making people feel something – @bernadettejiwa . . . What successful people DON’T do in the morning thestoryoftelling.com/what-successfu… Brilliant! via @bernadettejiwa
Mind Mapping Your Ideas and Events
I seem to be recommending mind maps to artists with great frequency these days, so I thought it would be useful to review what they are and how you can use them in your art business. A mind map is a tool for brainstorming or organizing your ideas. Mind maps are great for creatives and artists because they put words and ideas in a visual format.
Gift Ideas for Your Special Art Patrons
The holidays make us think about giving gifts to those who are important to us, so don’t forget your most important buyers and collectors. Here are a few ideas for themed kits you can use as patron gifts. Notice how, depending on your selections, you can spend next-to-nothing on these.
To Trade or Not to Trade (with Another Artist)
You’re minding your own business at your show when an artist you don’t know comes up and asks you if you want to do a trade: his artwork for yours.
You don’t know anything about this artist’s work. How do you respond?
