income streams

Over the past ten years I’ve watched Dianna Fritzler go from full-time artist to full-time marketing employee and back again. I had the pleasure of helping her a little along the way.

I wanted to share Dianna’s path so you can hear how she set a target and took deliberate and consistent steps to reach that target in a very short timespan.

During her first year back as a full-time artist, Dianna tested a lot of options for income and gained clarity on what she wants moving forward. And she missed her ambitious income goal by just 10%.

In this interview, you’ll hear Dianna reveal:

• The moment when she decided that her art could no longer play a secondary role in her life.
• The steps she took immediately that set her on the path to making her dream come true.
• The income streams she tested and what has worked (and not worked) for her.
• The vision she and her husband have for his future full-time role in her business.
• The amount of time she spends on business v. in the studio.
• How she structures her day to be most productive.

She also confesses just how worthless she is before her morning java and why she unapologetically embraces freeform Internet exploration in the mornings.

As you will learn, Dianna works her ass off. But her work brings her joy and she’s determined to succeed.

Please enjoy this conversation with Dianna Fritzler about transitioning to a full-time artist.