Have you ever watched Restaurant Impossible on the Food Network? This TV show with a muscled drill sergeant as its star teaches some of the best business lessons on TV while trying to revitalize failing restaurants. It’s no wonder the restaurants are in trouble when they haven’t figured out food costs, don’t know what their projected earnings are, and lack leadership.
Premature Social Networking Read
Twitter seems like an instant platform, but it actually gives introverts a little time to respond and still be part of a conversation.
Is Twitter a Perfect Platform for Introverts? Read
Twitter has some cool features that will help you find the best tweeps to follow. Following people in your target audience should lead to high-quality connections over time. I’m a devotee of TweetDeck for reading and sending tweets – so much so that I’ve neglected taking advantage of the interface Twitter installed last fall. Here
High-Quality Connections on Twitter Read
Your bio on Twitter is key to attracting high-quality followers. Does yours need a boost?In your Twitter bio, tell us about your interests so that we want to follow you. Intrigue us. Make us want to know more. Make us laugh. Here are some of my favorite artist bios on Twitter.
Give Your Twitter Bio a Boost Read
An artist lands features for two of her friends in a prestigious art magazine and a solo exhibit for herself–all within a couple of weeks of joining Twitter.
Proof that Twitter Can Help Your Art Career Read
Ever wish there was a language just for artists? Of course, we have our own words, but how about bringing them up to date? I submit the following shorthand for artists who text and tweet.
Texting and Tweeting Shortcuts for Artists Read
Social media optimization is the new way to position yourself to your audience (and search engines) to better increase your visibility. With one tiny swap of one tiny letter, you’re left re-engineering your web marketing strategy to better service your content with the social media channels your audience is on. (2010)
Not yet a believer in the power of social media for artists? Leonard Olson shares his story about how Twitter helped propel him to a Top 5 search-engine ranking for his new invention.
Using Twitter to enhance your search-engine ranking Read
Don’t leave people guessing about your latest tweet! Be clear about what you’re writing and the links you want your Twitter followers to click on. Take a look at these four tweet makeovers for tips on being more pithy and retweetable.
Is your tweet music to the ears of your Twitter followers? Or is it hitting a sour note–contributing to virtual noise pollution? It’s easy to tweet about anything you’re doing at the moment, but I contend–regardless of what anyone else says–that we don’t have a lot of patience with tweets that are too personal. If
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