In her book, Lean In: Women, Work, and the Will to Lead, Facebook COO Sheryl Sandberg says, “The most common way people give up their power is by thinking they don’t have any.” She encourages women, whether they are in the workplace or at home, to “lean in” to their potential rather than sitting back and accepting unfavorable situations. I’m asking you to speak up.
Speak Up on Behalf of Your Art Career Read
A slightly annotated list of my top tweets from the past two weeks.
Worth Standing On Its Own >>Online art sales to grow fast — study | BusinessWorld Online buff.ly/1fuNnbm . . . Art Marketing >> Top 10 Tips for being an artist fr award-winning artist Susanne du Toit bbc.com/news/entertain… BBC News
Twitter Tweekly for May 3, 2014 Read
Imagine the scenario: A patron visits your open studio event, walks around for a few minutes, and asks, “Are these for sale?” Or this version: A friend shares an image of your art that you posted on Facebook. Hundreds of people see it and a handful wish they could own it. But they think they can’t afford it because there’s no price. So they forget about it and move on.
Yep, It’s Art and It’s for Sale Read
I’ve asked about what it means to be “too commercial” before, but this article in Hyperallergic had me thinking about it again.
It discusses a limited-edition $2,500 book by Annie Leibovitz for Taschen and the Wu-Tang Clan’s plan to sell access to a pricey album for 1-time-only listening.
When You’re Worried About Being Too Commercial in Your Art Career Read
One of the best ways to save time on your computer is to be consistent when naming your files. It not only saves you time, but will be imperative when (not if) you bring someone in to help you expand your art business. It makes no sense to hire an assistant only to spend half of your time trying to find things in the computer for your assistant.
Save Time with Consistent Naming Conventions Read
Before I get to my top tweets from the past couple of weeks, I have something on my mind. . . . Nineteen years ago I was living in Oklahoma City when our museum doors blew open and we simultaneously heard an explosion. The days that followed are both unforgettable and seem like a lifetime ago. I hope we never forget that senseless attack on innocent people or the, sadly, additional ones we hear about every day.
Tweekly for April 19, 2014 Read
In my last post, I made the case that your blog is a gold mine for you. What I didn’t say is that it’s only a gold mine if you are consistently committed to blogging and to improving with each post. You can only fulfill this commitment with rich content.
Searching for Content for Your Artist Blog Read
Last week I asked on the Art Biz Blog how you’re going to be marketing your art differently now that Facebook Reach is plummeting. It’s tempting to just jump to another social media site. (Google+ anyone?). I would encourage you, as I always have, to build up content on your site first.
The Gold Mine in Your Artist Blog Read
Others might take issue, but I say these are my top tweets from the past two weeks.
Please Share with the Art Biz Coach Community . . .
Twitter Tweekly for April 6, 2014 Read
Have you noticed? Facebook has dramatically reduced the number of people who are organically seeing the posts on your business page. The reach of your posts has probably gone down 50% or more since October of 2013. This means that even though someone has liked your page, they probably won’t see what you share unless you pony up and pay for promoted posts and ads.
Does the Nosedive in Facebook Reach Affect How You Market Your Art? Read
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