Vanity Galleries vs. Co-ops
I was talking with an artist-friend the other day and this came up . . . Deep Thought: What’s the difference between a vanity gallery and a co-op?
Why are co-ops (where artists pay to be members) considered okay, whereas vanity galleries (where artists pay to exhibit) are off-limits?
Are You Announcing, Commanding or Inviting?
Are you announcing, commanding, or inviting in your marketing messages? There is a place for each of these in your art marketing, but I encourage you to be aware of which you’re using and when. An announcement is a presentation of the facts. “I’m having an exhibition. The opening is at this time and this place. Here’s how you see my art.” Tamara McElhannon’s lovely announcement is pictured here.
Why I Teach Artists How to Get Organized
What is someone who wrote a book on self-promotion doing teaching an organizing class for artists? I teach Organize Your Art Business for two reasons. 1) You Need It . . . Well, maybe not You, but artists in general need to have access to this information. When you are disorganized, your business suffers. When you are disorganized, you miss deadlines and commitments.
Build Your Own Website In 10 Minutes (Not)
Guest blogger Holly Van Hart shares she read in several places that you could “create your own website in 10 minutes” with WordPress. While she never believed it would take 10 minutes, she never imagined it would take 100 hours. Perhaps you can benefit from Holly’s experience. “I already had an art website, a contract with a web hosting service, a domain name, and a blog hosted by Google (Blogger). But my site was 5 years old and needed to be totally overhauled with new, fresh content and current styling. It also needed to be integrated with my blog. . . .
Twitter Tweekly for November 3 2013
Here you go! My top tweets from the last two weeks . . . RT @PublicityHound: 250 free holiday stock photos from @HubSpot. ow.ly/pZrYX
Friendsourcing for a Successful Gallery Opening
Guest blogger Marcia Crumley shares her first solo exhibition last November in Boston was a spectacular success. She’s a bit of a control freak, so letting go of certain things was very challenging at first, particularly when those tasks involved the art itself. But as the opening date grew closer and the to-do list kept getting longer, Marcia realized that accepting help from others was the only way to get it all done.
