I'm keeping my promise to artists I met on my book tour and at my workshop last week that I would post updated instructions for creating a business page on Facebook.
Once you have logged in to Facebook . . .
Step 1: Click on Create a Page
It's finally here! Plain language we understand and can find quickly and easily. It's a text link at the very very bottom of your Home or Profile. It's called, ironically, “Create a Page.”
Yay! We no longer have to guess what door it's behind.
Step 2: Select Artist, Band or Public Figure
Easy enough.
Step 3: Select Artist from the Drop-Down Menu
IF you're an artist.
Step 4: !!!! Give Your Page a Name !!!!
After you select Artist in the area pictured above, it will ask you to name your page. Presumably you have thought about this before you get to this point, but the name you select is very important.
You cannot change the name of your page.
I advise a page name that includes your name + an art modifier:
- Elaine Callahan Fine Art
- Tony Patterson / Photography
- Melissa Walker, artist
- Beth Palmer Studio
- James McClure Wood Art
The reason you add a modifier (art, fine art, studio, paintings, sculpture, etc.) is to distinguish the name of your page from the name of your profile.
The reason you use your name is because we know artists by name, not necessarily by business name.
Accept the terms and get started.
Bonus Step
After you have gathered 25 fans (Likes), you can snag your custom Facebook address.
What other Facebook questions do you have?
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