Where you’ll use your stories

In this week’s Art Marketing Action newsletter, I encouraged you to work on the stories about you and your art. Sometimes art will sell itself, but often a few extra words from you will help close the sale. You’ll use stories:

  • On your Web site
  • On your blog
  • In brochures
  • In your bio
  • In your artist statement (sometimes, and . . . gingerly)
  • In gallery talks, lectures, and teaching
  • In press releases
  • In interviews
  • In casual conversation

Given all of those situations, don’t you think your stories are worth your attention?

Share this post

Turn Followers into Collectors

Shift your focus from broadcasting to belonging.
From visibility to trust.
From “putting it out there” to bringing people closer.

On Demand … Start Now!

2 thoughts on “Where you’ll use your stories”

  1. I’m in a 2-person show this September and the other person in the show convinced me to do an artist’s talk with her during the show. It’s a first for me and I’m really struggling to think of what I’ll talk about. But just thinking of it as story telling gives me a start. Thanks!

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top

Consider 44 possible reasons why your art isn't selling.

Cover of free report: When Your Art Isn't Selling
  • External Factors
  • The Work Itself
  • How You’re Showing It
  • The Buying Experience
  • How You’re Connecting
  • How You’re Promoting It

CAN I SEND YOU THE LIST?

Be sure to check all of your email folders to ensure delivery. You’ll also receive my regular news for your art business.

Privacy + Terms

28 Prompts to Shape Your Marketing Message

Get clarity for your bio, statement, media pitches, social media posts, conversations, …

Your Background . Your Approach & Process . Your Audience & Impact . Your Vision & Voice

Free with opt-in.

*You will also receive updates about new podcasts, blog posts, and programs. Opt out anytime.

Privacy + Terms