Where you’ll use your stories

In this week's Art Marketing Action newsletter, I encouraged you to work on the stories about you and your art. Sometimes art will sell itself, but often a few extra words from you will help close the sale. You'll use stories:

  • On your Web site
  • On your blog
  • In brochures
  • In your bio
  • In your artist statement (sometimes, and . . . gingerly)
  • In gallery talks, lectures, and teaching
  • In press releases
  • In interviews
  • In casual conversation

Given all of those situations, don't you think your stories are worth your attention?

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This program emphasizes your limited capacity. It’s not about balance. 

It’s about being fulfilled—about enjoying the life of an artist. To do that, you seek to optimize how you spend your precious time.

It’s not a social media course and it’s not about posting more!

2 thoughts on “Where you’ll use your stories”

  1. I’m in a 2-person show this September and the other person in the show convinced me to do an artist’s talk with her during the show. It’s a first for me and I’m really struggling to think of what I’ll talk about. But just thinking of it as story telling gives me a start. Thanks!

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