Alyson Stanfield, Author at Art Biz Success

The Art Biz ep. 158: Following Her Curiosity and Making New Connections After 60 with Jan McCarthy

Discover Jan McCarthy’s vibrant life beyond 60, where being an artist is more than painting or drawing. She prefers the term “maker.”

With a diverse portfolio ranging from businesses and fundraisers to artwork and interior design, Jan pursues her passions. We discuss her creativity workshops for corporations, casual yet impactful women’s mastermind dinners, and her heart-driven project, Art for the Heart. Jan also reveals her strategies for connecting with interior designers.

The Art Biz ep. 158: Following Her Curiosity and Making New Connections After 60 with Jan McCarthy Read

Increasing Self-Sales by 400% with Sarah Becktel (ep. 157)

Sarah Becktel reveals how she increased her self-sales income by 400% by focusing on 5 indoor art fairs per year—all juried or curated—with different price points, up front costs, and markets.

She talks about her strategy for selecting the work each one: one is for only originals, another for only reproductions and products, and the third is a mixture of the two. Sarah also shares wisdom for other artists.

Increasing Self-Sales by 400% with Sarah Becktel (ep. 157) Read

Pointers on Wall Labels for Your Art Exhibition

You don’t really think about art exhibition labels until you can’t read them or they look like a sloppy afterthought.

In order to give yourself proper credit for your art, it should have an object label next to it—wherever it’s shown, in person or online.

The only wrong way to do this is to not do it at all. I suggest you standardize your format so that it’s easy to use every time.

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The Art Biz ep. 156: Using Patreon as a Teaching Platform with Kimberly Santini

Kim Santini and I discuss her dedication to blogging, but the bulk of our conversation focused on how she uses Patreon to teach and build a community of artists.

We talk about the features of her Patreon tiers, how her workflow keeps aligns with her studio practice, and how she differentiates the content for patrons from the content she creates for her blog, newsletter, YouTube, and social media.

The Art Biz ep. 156: Using Patreon as a Teaching Platform with Kimberly Santini Read

The Art Biz ep. 155: 6 Ways to Be [Even] Happier About Running Your Art Business

Artists who embrace their role as CEOs of their businesses fare better than those who resist it.

Wishing away the responsibilities only leads to frustration and anxiety.

When you decide to turn your art into a business, do it wholeheartedly—finding joy in the journey rather than grumbling about the hard work. It’s a matter of deciding how you want to navigate through life.

The Art Biz ep. 155: 6 Ways to Be [Even] Happier About Running Your Art Business Read

The Art Biz ep. 154: The Key to Success on Social Media with Cathy Nichols

While not everyone will be interested in your art, you can choose to focus on those who genuinely love your work. To embrace what is rather than wishing for it to be different.

Cathy Nichols went from 5,000 to 107,000 Instagram followers in 3 years by researching who they were and why they were following her. She shares valuable insights about how she continues to grow her art business with joy and authenticity.

The Art Biz ep. 154: The Key to Success on Social Media with Cathy Nichols Read

The Art Biz ep. 153: Committed to Telling Native Stories Through Her Art and Activism with Danielle SeeWalker

Native American stories are too frequently told from an historical perspective, but Danielle SeeWalker wants you to know that they’re still here. They never left. We just silenced them for too long.

We discuss her roles as artist, activist, and mother. We touch on how she selects projects and how the rest of us can serve as allies for Indigenous people around the globe.

The Art Biz ep. 153: Committed to Telling Native Stories Through Her Art and Activism with Danielle SeeWalker Read

The Art Biz ep. 152: How to Squeeze More Time from Your Busy Calendar

As an artist and business owner, you’re constantly juggling responsibilities. It’s easy to feel overwhelmed, but take solace in knowing that you’re not alone. In this episode, I share 8 tips for and 2 truths about time management.

Optimize your schedule and increase efficiency—not so you can do more, but so that you make the most out of your limited time and enjoy life.

The Art Biz ep. 152: How to Squeeze More Time from Your Busy Calendar Read

The Art Biz ep. 151: Running an Artist Residency Alongside a Studio Practice with Shannon Amidon

Artist residencies are invaluable to an artist’s growth, but there are barriers to doing them—primarily the time commitment and cost.

Shannon Amidon has created a residency especially for, but not limited to, artists who might be parents or caretakers and can’t commit to the month or longer that some residencies require.

We discuss what she looks for in attendees, the mistakes artists make when applying, and more.

The Art Biz ep. 151: Running an Artist Residency Alongside a Studio Practice with Shannon Amidon Read

The Art Biz ep. 150: How to Project Confidence Even When You’re Not Feeling It

Every artist who takes risks and commits to creative and professional growth struggles with confidence at some point. It should help you to know that you are not alone.

But confidence in your art is necessary when you want to share it with others.

I share 6 tips to help you project confidence even when you’re questioning your talent and place in the world.

The Art Biz ep. 150: How to Project Confidence Even When You’re Not Feeling It Read

Alyson Stanfield

The Art Biz ep. 158: Following Her Curiosity and Making New Connections After 60 with Jan McCarthy

Increasing Self-Sales by 400% with Sarah Becktel (ep. 157)

Pointers on Wall Labels for Your Art Exhibition

The Art Biz ep. 156: Using Patreon as a Teaching Platform with Kimberly Santini

The Art Biz ep. 155: 6 Ways to Be [Even] Happier About Running Your Art Business

The Art Biz ep. 153: Committed to Telling Native Stories Through Her Art and Activism with Danielle SeeWalker

The Art Biz ep. 152: How to Squeeze More Time from Your Busy Calendar

The Art Biz ep. 151: Running an Artist Residency Alongside a Studio Practice with Shannon Amidon

The Art Biz ep. 150: How to Project Confidence Even When You’re Not Feeling It

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