The Art Biz ep. 179: Virtual Assistance for Your Social Media and Websites with Artist VA Hallie Edlund

If you’re like a lot of the artist-clients that I work with at Art Biz Success, you would love someone to help you with social media. Or your website. Or maybe anything else to help lighten the load.

Having any kind of help sounds like a dream. It may seem like an impossible dream.

Kathy Kehoe Bambeck painting
©Kathy Kehoe Bambeck, Garden Party. Acrylic, gouache, and ink on watercolor paper, 20 x 16 inches.

You might be looking for someone like my guest for this episode of The Art Biz: Hallie Edlund, a virtual assistant for artists.

We discuss how she started doing this work and how she helps artists with social media and their websites.

We touch upon how she uses A.I. and her advice for using it in your art business.

And you know I couldn’t resist asking how she stays organized. Her system of keeping everything for her clients in Gmail folders left me with my mouth hanging open, which luckily you can’t witness on a podcast.

Hallie has a new Instagram course for artists and generously shares two tips for that platform near the end of our conversation.

If you’re looking to hire someone to help with your art business, I suggest checking out the related episodes and articles posted below as well.

Listen

Qingzhu Lin's website
Qingzhu Lin's website

Hallie Edlund Quotes

“All of my ideas [for social posts[ will come from everything I can find about the artist online.”

“AI is a great tool to get started, and if you’re doing your own social media and you don’t want to hire somebody on, I would so recommend this for just at least coming up with some template ideas, or to brainstorm or get ideas. But again, you have to edit it. You really want to put this in your own voice.”

“If you haven’t used chat GPT, I definitely do recommend it as a starting point for posts.”

“I actually don’t have any commitments with my artists, so people are able to stay on or cancel at their own discretion, but I have found that most people tend to stay with me.”

“If I wasn’t organized, my life would be crazy.”

“The most difficult artists to work with are the ones that just don’t give me any information.”

“Giveaways and freebies: People just go crazy for free stuff, and so it’s just a really great way, if you have a cold audience, to attract them.”

About My Guest

Hallie Edlund is a seasoned professional specializing in social media management, website development, and virtual assistance.

She holds a bachelor’s degree in Art from Towson University. With over a decade of experience, she has a proven track record of successfully helping artists grow their small businesses and online presence. When she’s offline, Hallie enjoys cooking elaborate Italian recipes and exploring nature with her dog in Washington State. To work with Hallie, contact her at edlundhallie@gmail.com.

Check our her course The Artist’s Guide to Everything Instagram.

Hallie Edlund

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