Don’t be content to break even when running an art business. You need money to survive and shouldn’t be ashamed to admit it. Everyone needs an income to put a roof over their heads and food on the table.
That means you need to make a profit. You need for your expenses to be lower—far lower—than your income.
One of the best things you can do to improve your chance of success in any area is to create a plan. If you’d like to make more money—especially if you’re trying to make a living from your art—you need an income-accelerating plan.
I’m going to tell you exactly what that looks like and how to go through the process. I think it’s helpful to start with an income-accelerating plan before you make other plans. It helps to know how much you need and want to make and then you can select the projects to support that goal.
If you’ve been listening awhile, you know that one of my super powers is to help artists make plans. It’s not affordable for most artists to hire me to walk them through the planning process. But you can make a business plan customized to your own goals during my Artist Planning Sessions, which are very affordable.
So what if you’re hyper focused on profitability and need that income-boosting plan before you join me in the planning sessions. How do you do it?
I developed a process that we use in my programs called, conveniently, the Income Accelerator. We actually make a plan to increase income.
I know what you’re thinking because I’ve heard it many times before. It goes something like this: How can I plan for more money when I don’t know when my art will sell or who will buy it?
I get it. You make a plan because you’re the CEO of your art business and that’s what CEOs do. They make business projections. They have to in order to attract buy-in to their products and services.
While you don’t have any control over results, you do have control over the actions you take (or don’t take) to get the results. Take charge, like I said back in episode 96. Be the CEO of your art business and of your life.
Here are the 4 Steps to accelerate your income.