Writing the Artist Statement and Communication

Practice your pitch with your pet

I absolutely loved Marcia Yudkin’s Marketing Minute newsletter this week. I’m featuring it below with credit and my suggestions for you in purple. And I’ll add that it might just work on your other pets as well. Doesn’t it look like “Penny” here  is just waiting for you to talk?   ** The Marketing Minute

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Think your art is unique or original?

In Monday’s Art Marketing Action newsletter, I wrote the following: "Everything has been done a million times. Sometimes you use it and it’s yours; another time you do it and it’s still theirs." The quote is from artist Elizabeth Murray, who recently passed away. To a great extent, I believe she is right. Everything in

Think your art is unique or original? Read

Brilliant thoughts in a box

For anyone who doesn’t dig the idea of structured journaling time, I submit to you “Brilliant Thoughts in a Box,” as described in this week’s Art Marketing Action newsletter. Here are the rules: You realize that you have a gift that you need to articulate to others. You recognize that you need words to do

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Where you’ll use your stories

In this week’s Art Marketing Action newsletter, I encouraged you to work on the stories about you and your art. Sometimes art will sell itself, but often a few extra words from you will help close the sale. You’ll use stories: On your Web site On your blog In brochures In your bio In your

Where you’ll use your stories Read

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28 Prompts to Shape Your Marketing Message

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