Alyson Stanfield

The New Denver Art Museum Wing

I visited the new Hamilton wing of the Denver Art Museum last Thursday. The official opening is this weekend, but members received a preview. Great idea! Amazingly, it wasn’t too crowded, so we were able to enjoy viewing the art and incredible architecture by Daniel Libeskind. As an art patron, I enjoyed the architecture enormously. […]

The New Denver Art Museum Wing Read

How do you build your email list?

Getting more and more people interested in your work is key to anyone’s success. Therefore, artists should be constantly expanding and updating their mailing lists. And email lists are more critical than ever. Today’s Art Marketing Action newsletter shows you how to collect more email addresses (sincerely and legally!). But I want to know how

How do you build your email list? Read

Should you provide PDF art catalogs?

Tricia McKellar asks: How can online pdf exhibition catalogues be used to generate sales? How are they different from printed catalogues and online web images?  I think potential collectors may like that they can download and print the pdf catalogue (often free). This might spur them to purchase a printed catalogue (if available). The advantage

Should you provide PDF art catalogs? Read

Copyright Teleseminars

Attorney Kevin Houchin, who wrote about copyright in last week’s Art Marketing Action newsletter, has been blogging about more legal issues  that affect visual artists. Check it out (especially if you’re interested in “orphan works.”) And, Kevin has signed on to host two teleseminars with me: November 1: How Copyright Laws Affect You: The Basics

Copyright Teleseminars Read

Attention Women Artists!

The statistics Jerry Saltz lays out in his Village Voice column “Art and apartheid: The prime real estate is still a men’s club” will get any serious female artist’s blood boiling. At least they should! Read the article and promise to do what you can to ameliorate those wretched numbers for women artists in New

Attention Women Artists! Read

What’s in a name?

Today’s Art Marketing Action newsletter presents the option of using a different name for your artwork that looks like another artist did it. If you use two names, can you share your experience and show us your work online? Just leave a comment (use the link at the bottom of this post). We’re curious .

What’s in a name? Read

Scroll to Top

28 Prompts to Shape Your Marketing Message

Get clarity for your bio, statement, media pitches, social media posts, conversations, …

Your Background . Your Approach & Process . Your Audience & Impact . Your Vision & Voice

Free with opt-in.

*You will also receive updates about new podcasts, blog posts, and programs. Opt out anytime.

Privacy + Terms