Your Business Seasons

Every art business has its changing seasons. Sometimes you are hibernating—laser focused on making new work in the studio. You’re generating ideas, experimenting with abandon, and incubating what you see as most promising. 

Other times you are pounding the real and digital pavement. You’re posting, connecting, and creating content like crazy. You have a show to promote or a workshop to fill. 

You are not only an artist. You’re a task-juggling, project-jumping, one-person phenom.

Fortunately, there are seasons when you can enjoy all that you’ve planted. All of that hard work has paid off and the bounty is flooding in.

Regardless of what your focus is for the current season of your business, you can’t afford to neglect the other parts that your business needs to thrive. Three times a year I select a season focus based on one aspect of your business that you must always keep afloat.

Laura Petrovich-Cheney in a white shirt and denim overshirt with her wood quilt sculptures in her studio

New Season Begins May 26, 2022

Get the community and support you need to assess, adjust, and leverage the content you're creating online. It's not about doing more. It's about optimizing your current efforts.

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