The Sales Page Blueprint for Artists

An Easy-to-Follow Template for Writing Sales Pages that Sell Your Art Classes and Workshops

2-PART ONLINE WORKSHOP

On Demand
Watch Now!

A sales page is a single page on your website where you send potential students to enroll in your courses.

Whether you teach art online or in person, you need a comprehensive sales page for any course you want to promote. It should answer any questions for potential students and make it easy for them to buy.

I’ll be honest. Writing a sales page is a lot of work—especially if you’ve never done it before. And if you don’t have a format to follow, it’s even more frustrating.

It’s hard to know where to begin.

In the Sales Page Blueprint, I walk you through the steps
you’ll need for a sales page that sells your programs.


No more wondering what to include or leave out!


No more guessing!


No more excuses for not getting that course online!

After watching this 2-part workshop, you will:

  • Know exactly how to lay out your sales pages
  • Have a sales page template that is easy to repeat whenever you add a new course
  • Discover the 3 biggest mistakes artists make on their course sales pages

You will also learn from my suggestions for
improving real-life sales pages from other artists.


Thank you Alyson for such an informative workshop. You always surprise me with the spot-on material I get from your classes! I thought I could write my own sales pages but I was making every mistake mentioned. After taking this workshop I look forward to writing my sales pages rather than dreading it.

— Theresa Grillo Laird

Available On Demand

Start watching and improving your sales pages immediately.

Sign Up Now

Click the yellow square below to sign up now!

You'll receive instant access to the downloadable video and audio recordings from both sessions, handout, notes PDF, transcript of the Q&A, and a reusable sales page template, and bonus How to Ask for Compelling Testimonials.

Your Purchase Includes

Video and audio recordings of sessions
(downloadable)

Reusable template for planning your sales pages

Bonus
How to Ask for Compelling Testimonials

Handout + Notes


Please note that this workshop does not include

  • Classroom software (we covered that in the Teaching Art Online Summit)
  • Website design and development (you need to know how to edit your site or find someone to do it for you)
  • Merchant accounts and payment options (I assume you have that taken care of)

Bonus!

How to Ask for
Compelling Testimonials

Writing testimonials is an art form in itself. Testimonials that are from the heart and demonstrate transformation are the best ones. I'll show you how to ask for these testimonials and improve the ones you already have.

Thank you for offering the Sales Page Blueprint for Artists workshop. Your advice and recommendations really hit home. Now I have new ideas and greater confidence in how to arrange and script my class pages.

I especially enjoyed seeing how you, so quickly, transformed some “so-so” sales pages into exciting and alluring pitches. What a talent.

— Marjorie Leggitt


You can absolutely do this yourself. But I guarantee that the formula I share will save you hours of research time and help you get it right from the beginning. And you won’t need to take the equivalent of a graduate-level course on writing sales pages.

This is a perfect opportunity to write or improve that sales page you’ve been meaning to work on—and to gain experience from watching me tweak sales pages that were submitted by real-life artists like you.

I’ve been teaching online classes since 2003 and have made hundreds of thousands of dollars from my sales pages. I’ve done a ton of research on sales pages and even attended a 2-day $3000 conference to help me write better sales pages.

You don’t need to do that! The format I share in this affordable workshop will give you all you need.


Sign Up Now

Click the yellow square below to sign up now!

You'll receive instant access to the downloadable video and audio recordings from both sessions, handout, notes PDF, transcript of the Q&A, and a reusable sales page template, and bonus How to Ask for Compelling Testimonials.

SIGN UP NOW

About Alyson

Alyson Stanfield is an art business coach and consultant who works with ambitious artists who want to take control of their careers. She is the founder of Art Biz Success, host of the Art Biz Podcast, and author of I'd Rather Be in the Studio: The Artist's No-Excuse Guide to Self-Promotion. Alyson created the Art Career Success System to provide artists, regardless of their level of accomplishment, with a reliable and repeatable business foundation.

Alyson has been teaching her private clients and students how to improve their sales pages for years. Given that more instructors are taking their classes online, she thought it was time to share this knowledge with more artists.

FREQUENTLY ASKED QUESTIONS

We've got A's for your Q's

Can I get personal feedback on my sales page?

No. This was offered to artists who attended the live sessions. However, you will glean valuable info from the session 2 recording where I reviewed actual artists' sales pages and provided feedback to improve their wording, structure, and delivery. I'm certain this feedback will prove helpful for your pages too!

Will I be able to download everything?

Absolutely! You can download the videos, audio files, transcripts, and bonuses. They are yours to keep forever.